All Resources

Whitepaper

How Media Companies Can Strengthen Sales and Strategy in Uncertain Times

Whitepaper

Digital Advertising in 2025: Trends, Challenges, and Opportunities

As we step into 2025, new technologies are transforming how we connect with audiences, and shifts in consumer behavior are rewriting the playbook for marketers.

Whitepaper

The New Era of Retail Beyond Shopping

This guide provides essential insights to help advertisers navigate the dynamic retail landscape and enhance their strategies. By understanding these trends, our partners can better serve their clients and gain a competitive edge, showcasing us as true thought leaders.

Whitepaper

Cracking the Compliance Code with AdCellerant

In this whitepaper, you’ll gain insights into essential privacy laws and their impacts, risks of non-compliance, strategies for operational efficiency and enhanced security, and more about the AdCellerant compliance program.

Whitepaper

AI-Powered Solutions at AdCellerant: Enhancing Success Together

Uncover the secrets of AI in the digital marketing landscape and how AdCellerant currently integrates AI into its solutions and technology in our latest whitepaper.

Whitepaper

5 Ways To Maximize Your Holiday Advertising

This whitepaper will inform and support you in planning your advertising campaigns and finding best practices that work for your business.

Whitepaper

5 Mistakes to Avoid with Renewals and Upsells

This whitepaper aims to help you better understand the most common mistakes when renewing and upselling current clients while offering insights and best practices to implement today. Use this whitepaper to gain the knowledge you need to craft compelling offers that prove why renewals and upsells work every single time.

Whitepaper

Become The First Choice for Potential Clients

This whitepaper will dive into how the art of selling has changed, developing a deep understanding of your potential client, how they operate, and what they need to find success. All in an effort to become their first choice when they're ready to purchase.

Whitepaper

Peer Into The Future of Privacy

This whitepaper will inform and support you in making future-focused decisions for your business as it relates to the future of data and privacy.

Whitepaper

8 Tips to Sell Your Digital Inventory

This whitepaper dives deep into everything you need to know for how you can successful sell your digital inventory.

Guides

Baader-Meinhof Phenomenon

What is the Baader-Meinhof phenomenon and how can it take your marketing to the next level?

Guides

Programmatic Video

Programmatic Video is now as scalable as banner advertising with all of the innovative targeting options in the more desirable video format.

Guides

Deep Dive: Programmatic Advertising

Reach your ideal target market anywhere, at any time, on any device throughout a consumers purchasing journey.

Guides

All About Email

People check their email an average of 15 times every day. As a result, email marketing is still the number one direct response marketing vehicle online. Campaigns are incomplete without an email component.

Guides

Facebook, Instagram, and TikTok Advertising Solutions

Tap into the power of 2.3 billion monthly Facebook users, 500 million daily Instagram users, and one billion active TikTokers—all with some of the most advanced audience targeting available today.

Guides

Customer Acquisition Funnel & Marketing Strategy

What digital products work best for each stage of the purchasing journey?

Guides

Streaming TV

Reach all users on all of their screens as they view live or on-demand programming through any connected device.

Guides

Brand Consistency

Brand consistency is about promoting the value of your products and services through messaging and style elements and, in the process, building trust and loyalty.

Guides

Choosing a Digital Partner

Opting for the services of a digital marketing partner is a wise idea if you do not have an in-house team to handle this vital task.

Guides

A/B Test our Newspaper Ads

Would a slight change in your title or your call to action get better results? This guide identifies the capabilities and strengths of A/B testing.

Guides

Offering Different Incentives

Consumer incentives offer benefits to buyers and are one of the leading methods that businesses use to boost sales.

Guides

Next Generation Programmatic Video

One of the best ways to partner with other businesses and brands to reduce costs and reach larger audiences.

Guides

Different Learning Styles

How to leverage different learning styles to boost your digital marketing campaigns.

Guides

Why Creative Matters

What effective digital marketing display ads have in common is that they resonate with their audience in a way that conveys trust, authority, relevance, and loyalty.

Guides

All About SEO

If you want to make it into the world of internet marketing, there are a few things you need to know, and the first place to start is with SEO.

Guides

Geo Fencing to Reach Customers

Mobile phones provide a unique view into user behaviors, frequently visited locations, behaviors, interests, and much more.